The brief
Award-winning photographer Guy Harrop needed a new brand and associated digital assets to convey the quality of the photography for which he has become renowned across various sectors, subjects and themes.
What we did
Working closely with the client, we dug-in to the essence of his brand and developed a visual marque that would lead the way as a logo as well as function as a watermark across images. Going through a series of development stages, we created a subtle-yet-strong brand that supports the obvious quality in the imagery to customers in need of a highly professional photography service.
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What happened next
A brand is more than just a logo, it’s everything you do and say in your business and the Guy Harrop Photography brand was only a part of the work in this brief. The brand presides above the new WordPress website we created to convey the buinsess’ key messages to a targeted business audience.
The outcome
The website, designed to make best use of Guy Harrop’s fabulous images while remaining efficient on web servers, is a triumph of visual beauty and business functionality. With all the information needed by existing and potential customers, the site makes use of show-stopping images which are delicately stamped with the watermark of the Guy Harrop Photography brand.
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